Gotcha Morning | Obama Embraces the 99%

President Obama is finally embracing the rhetoric of Occupy Wall Street. Though the movement has largely faded from public view, you could see its influence in a speech Obama made to a crowd of supporters in Ohio yesterday. Citing a new report from the Tax Policy Center, Obama noted that Mitt Romney's economic plan would amount to a huge tax cut for the "wealthiest one percent of all households" while the average middle class family would have their taxes increased by $2,000.

This is the clearest President Obama has been thus far in elucidating why his plan of letting the Bush tax cuts expire for those making more than $250,000 per year will help the overall economy far more than Mitt Romney's plan of additional tax cuts for millionaires. And it's that framing device of the 99% vs. the 1% that allows him to communicate it so well.

Back in October, Obama was doing everything he could to avoid a direct endorsement of the Occupy movement, even doing them the diservice of equating them to the Tea Party. But if he is ultimately able to connect with voters on these issues of economic fairness and win the election, he will owe them a greater debt than anyone could have predicted.

Follow @TheMattWilstein